E-commerce brand protection in China
The internet has become a popular and easy channel for product distribution around the world. It has created a marketplace of more than half a billion users in China.
Katie Tarrant
Katie Tarrant is a Project Executive with both the China and South-East Asia IPR SME Helpdesks. She has been living in China for 4 years and is currently based in Beijing, from here she works closely with a network of partners and experts to provide EU SMEs with the latest IP developments in China and South-East Asia.
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A blog on the work of the Intellectual Property Office (IPO). Contributors are IPO staff and invited industry experts from the world of IP.
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