Trade marks

Trade marks are signs that distinguish the goods or services of one business from those offered by their competitors. Trade marks have to be renewed every 10 years but can last forever.

How trade marks and licensing protect the Olympic and Paralympic brand 

Posted by: , Posted on: - Categories: Licensing, Trade marks
An image of the Olympic Rings and Paralympic Agitos in front of the dolomites at the Milano Cortina Winter games

From the Olympic rings to official mascots and merchandise, trade marks and licensing play a critical role in protecting the Olympic and Paralympic brand. Drawing on first‑hand experience at the Milano Cortina 2026 Winter Games, this blog explores how IP underpins one of the world’s most valuable global brands and what businesses can learn from …

Celebrating 20 years of the Business & IP Centre

Posted by: and , Posted on: - Categories: Business, Copyright, Design, IPO, Patents, Trade marks
Image shows a montage of faces

This year, the BIPC at the British Library is celebrating twenty years of supporting small businesses to start and grow. Together with Amy Miller, Business & IP Centre National Network Co-ordinator, we take a look at the work of the BIPC and how the BIPC network has grown during this time and the ongoing partnership …

From Christmas trees to construction materials: ORNA and circular innovation

Posted by: , Posted on: - Categories: Business, Environment, Innovation, Patents, Trade marks
ORNA® team in front of a Christmas tree

Every year, millions of Christmas trees end up as waste – but ORNA® is changing that. Founded by Hugo Knox, the start-up transforms festive tree waste into sustainable construction materials, backed by patent-pending technology and trade mark protection. It’s a circular model where innovation and IP drive impact.